The 30-second answer
- 🌿 Organic coffee is grown without synthetic pesticides or chemical fertilisers, with regular inspections.
- 🌳 Often shade-grown under other trees, it ripens more slowly.
- 👅 Organic doesn't mean better tasting: origin, altitude and roasting matter just as much.
- ☕ At Ti Cafew, around ten of our 100% arabica coffees come from organic farming.
Updated 27 September 2026 · Reading time: 6 min
Searches for "organic coffee" are growing in Morocco. Behind the label, what really happens on the plantation? And can you taste it in the cup? Here's an honest answer.
This article is for information only: it covers growing methods and taste, and does not replace medical advice, particularly during pregnancy, with a heart condition or while on medication.
What the organic label guarantees
- No synthetic pesticides or chemical fertilisers in cultivation.
- Inspections carried out by a certification body, from plantation to sale.
- Traceability of lots, which cannot be mixed with conventional coffee.
Organic coffee is often grown under a canopy of trees, by smallholders. Yields are lower, which explains a slightly higher price.
Does organic coffee taste better?
Not automatically. The label covers how the coffee is grown, not how it tastes. A poorly roasted low-altitude organic coffee will still be average. On the other hand, many organic coffees come from small high-altitude farms and are hand-picked. These are exactly the conditions for good coffee. That's why you'll find some superb organic coffees.
Our organic coffees
| Coffee | Profile | From |
|---|---|---|
| Ethiopia Moka Sidamo ORGANIC | Floral, apricot, jasmine | 70 DH |
| Colombia Excelso ORGANIC | Rounded, light, fruity | 70 DH |
| Mexico Altura ORGANIC | Milk chocolate, praline | 60 DH |
| Guatemala SHB ORGANIC | Chocolate, spicy, fruity | 60 DH |
| Sumatra Gayo Mountain ORGANIC | Rich, spicy, red fruit | 80 DH |
| Peru HB ORGANIC | Chocolatey, fruity, bright | 60 DH |
THE ORGANIC ALL-ROUNDER
Natural Organic Blend
Four organic origins blended together: Ethiopian Moka for fragrance, Colombia for roundness, Mexico for indulgence and Sumatra for body. For every brewer.
See the full selection: our organic coffees.
Choosing an organic coffee
- Check for the organic label and the precise origin on the product page.
- Choose 100% arabica.
- Pick a profile you enjoy: fruity (Ethiopia), indulgent (Mexico, Peru) or bold (Sumatra).
- Store it properly: organic coffee oxidises like any other. See How to store coffee in Morocco (even in summer).
Choosing your organic coffee in 4 steps
- Check the certification. The organic label and the precise origin should appear on the coffee's product page.
- Stick with 100% arabica. It's the best starting point for a refined cup with little bitterness.
- Choose your cup profile. Fruity with Ethiopia, indulgent with Mexico or Peru, bold with Sumatra.
- Take care with storage. Organic coffee oxidises like any other: airtight container, away from light and heat.
The roaster's tip: if you can't decide, start with a rounded high-altitude organic coffee, then compare it with a more distinctive origin. Tasting two coffees side by side shows you what origin brings, far more than the label alone.
Frequently asked questions
Does organic coffee have less caffeine?
No. Caffeine content depends mainly on the species (arabica or robusta) and the variety, not on the growing method.
Is organic coffee healthier?
It is grown without synthetic pesticides. Otherwise, its effects are those of coffee in general. See our article Coffee and health: what we really know.
Which organic coffee should I start with?
Colombia Excelso ORGANIC, rounded and fruity, or Mexico Altura ORGANIC, indulgent and chocolatey, please most people.
Do you deliver organic coffee everywhere in Morocco?
Yes, in 2 to 5 days depending on the city, with cash on delivery. Free delivery from 350 DH.
Key facts and sources
- Grown without synthetic pesticides or chemical fertilisers: this is the core of what the organic label guarantees.
- Inspections by a certification body, from plantation to sale.
- Lot traceability: lots cannot be mixed with conventional coffee.
- Lower yields when shade-grown by smallholders: this explains a slightly higher price.
- The label doesn't cover taste: origin, altitude and roasting count just as much in the cup.
- Price of our organic coffees: from 60 DH (Mexico Altura, Guatemala SHB, Peru HB) to 80 DH (Sumatra Gayo Mountain), per the product page.
For information only: this article does not replace medical advice, particularly during pregnancy, with a heart condition or while on medication.
Our favourite organic coffees
Related articles
- Coffee and health: what we really know
- Ethiopian coffee and Moka Sidamo: the guide
- Specialty coffee: what does the SCA score mean?
In short: organic guarantees cultivation without synthetic chemicals, inspected and traceable. For taste, also look at origin, altitude and roasting.
Our 100% arabica coffees are craft-roasted in France in small batches and delivered anywhere in Morocco in 2 to 5 days. Free delivery from 350 DH, cash on delivery.
